Featured Posts

How to Make a SVOD/AVOD Hybrid Model Work

As streaming media providers get creative to maximize revenue, they navigate more complexities than ever

Anatomy of a Streaming Media Company Pilot

Gain insight into what a pilot engagement looks like with a global media company to assess their digital accessibility maturity

7 Habits of Highly Successful Mobile App Launches

These criteria go a long way toward winning with mobile users.

How to Achieve the SAFe Core Value of Built-In Quality

Learn how Audi made built-in quality in the Scaled Agile Framework a success

Why Live-Event Testing Is an Imperative for Media Companies

Streaming audiences are demanding more live content — delivered without defects

Four Ways Crowdtesting Drives Operational Efficiency and Cost-Effective Development

Read about the ways crowdtesting can help firms produce high-quality digital experiences while keeping costs in check

How to Onboard a Crowdtesting Partner Effectively

Guidance on getting started with a crowdtesting vendor to improve your organization’s quality, speed, and agility.

How to Make a SVOD/AVOD Hybrid Model Work

As streaming media providers get creative to maximize revenue, they navigate more complexities than ever

Anatomy of a Streaming Media Company Pilot

Gain insight into what a pilot engagement looks like with a global media company to assess their digital accessibility maturity

7 Habits of Highly Successful Mobile App Launches

These criteria go a long way toward winning with mobile users.

How to Achieve the SAFe Core Value of Built-In Quality

Learn how Audi made built-in quality in the Scaled Agile Framework a success

Applause News

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Applause Launches Ready, Test, Go. Podcast

New digital quality podcast features expert guests talking software engineering and quality

Celebrate Women In Tech Month

Each May, we highlight some exceptional female uTesters and Applause employees to learn about their careers in the tech industry.

Pulsing Perceptions and Use of AI Voice Apps

Applause surveyed its global testing community on expectations for voice and AI technologies

Applause: Grateful To Serve the Communities Where We Operate

Once again, global employees help those in need

JavaScript SDK Enables Test Automation Across OTT Platforms

Unlock the power of the world’s most popular programming language

A Message From Chris Malone, Applause’s New CEO

Chris Malone, who joined Applause in 2013, was promoted from President & CFO to CEO

Applause Wins 4 International Awards for Business and Product Excellence

The company was a winner at both the International Business Awards and Best in Biz Awards

Crowdtesting

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The Pros and Cons of a Bug Bounty Program

Bug bounties can uncover defects and vulnerabilities, but aren’t a digital quality catch-all

Top 3 Digital Quality Challenges in Media and Telco

Media and telecommunications companies thrive with an adaptive and thoughtful approach to digital quality

4 Ways to Get Maximum Value from Exploratory Testing

Well-planned exploratory testing can uncover critical issues and help dramatically improve the customer experience. See how to guide testers to where exploration can yield the greatest returns.

3 Keys to an Effective QA Organization

Get your internal, external and crowdsourced testers on the same page

How to Optimise the Electric Vehicle Charging Customer Experience

Here's how energy companies can deliver seamless UX charging experiences across home and public charging.

How Localization Supports New-Market Launches

Success or failure in a new market is all about how you resonate with customers — don’t skimp on prep work

Why Crowdtesting is a Top Trend in 2022

Applause was named as a Representative Vendor in the “Pure-Play Crowdtesting Services Providers” category in a Gartner® “Market Guide for Application Testing Services” report, published in January…

Customer Stories & Insight

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How an Online Ticket Marketplace Got Started With Crowdtesting

Candid conversations and a pivot during the pilot project set the stage for success

Building Sam’s Club's Inclusivity Program

When it comes to accessibility and inclusivity, progress — vs. perfection — is what counts

What Holiday Shoppers Want in 2022

Applause global retail survey provides insights into changing expectations and preferences for holiday shoppers in 2022

Build Empathy. Build Better Products. Build Customer Loyalty.

Learn how Webex focused on developing empathy in their inclusive design efforts as they began to improve their world-renowned platform

What is the European Accessibility Act?

Read this article to learn what the European Accessibility Act means for your business and how you can prepare.

What Travelers Want from Apps: Convenience and Control

As the number of people traveling increases, travel and hospitality companies must focus on user experience to fuel the industry’s recovery.

How Open Banking Is Forging the Future of Finance

Read how open banking is revolutionising financial services and presenting new challenges and opportunities for retail banks, TTPs and consumers.

Dev & QA Trends

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What Is the SAFe Agile Framework (Scaled Agile Framework)?

Learn what SAFe is, and how it can help organizations scale and distribute Agile practices

An Introduction to Contract Testing With PactumJS

Learn how to ensure systems can communicate between each other reliably and repeatedly.

6 Emerging Types of Streaming Media Ads

Static ads are a thing of the past, and advertisers must take advantage of emerging technologies.

Kanban vs. Scrum vs. Scrumban for Agile Teams

How to decide on an Agile work management approach that delivers positive results.

Geofencing: Definitions, Pros and Cons, Use Cases and More

Geofencing, when done right, has a lot to offer organizations and users alike

Software Quality Assurance (SQA) Explained

Learn what SQA is, and how it fits within your product delivery strategy

Mastering the Art of Omnichannel Experiences

A guide to developing exceptional omnichannel experiences